A Gilded Leaf is a female-led small business that specializes in creating made-to-order, high-quality fine jewelry, while supporting local artists and minorities. They reached out for a complete re-branding as they wanted to strengthen their brand awareness and offer brand consistency across platforms to their audience. One of their primary problems was the difficulty to update their website which was leaving them frustrated and uninspired to manage it.
The result was a completely new look & feel for A Gilded Leaf - from brand identity to a completely custom-made e-commerce website developed in Webflow that they proudly market on Social Media. After our brand strategy sessions, we came up with an identity that conveys their purpose and values to the target audience.
The new website can be easily updated, and customers can personalize their jewelry directly online, instead of how they used to: with back-and-forth emails. This now leaves the team behind AGL extra time to better manage the website and grow its audience.